As a website design company in Dorset we know that the inception of Google+ has the social media world buzzing and all for good reason. The internet search giant’s foray into the social media sphere is a complex, powerful and versatile social media tool that takes the best of the web and consolidates it into a single service.

While Google+ has yet to be released in full and although the details regarding business and fan pages are still unclear, the service holds tremendous value for businesses, especially given the service’s heavy integration with other Google apps. Targeting an audience will be easier than ever thanks to Google Circles, and an SEO company in Dorset we are abundantly aware of the coming changes.

We consistently achieves top-notch optimisation for both search and social media. Through keyword research, compelling content and a strong social media presence, we are able to produce top results for websites of all kinds. Google+ is set to become yet another major force in corporate social media and as an SEO company in Dorset we will be at the forefront of the migration towards it.

If you’d like to learn more about how we can help you with your online marketing then call 0333 1234 404 today – we’d love to hear from you.

This is mind blowing. As if it wasn’t useful enough to type any words you like into a search engine and find exactly what you’re looking for in a split second.

Now those with an Android phone or iPhone can simply take a photo of something and Google will tell you all about it. This is a new ‘visual search application’ called Google Goggles and it’s set to transform the world of search engine optimisation (SEO) and how people use Google.

Today is works well with things like books, landmarks, paintings and can even translate a foreign language, which is great if you’re at a restaurant or train station abroad and need things in English.

Google openly admits it doesn’t work well with everything just yet, such as certain products or animals for example, but surely we can forgive them?

As a web design and SEO company working throughout Dorset, Hampshire, Surrey and beyond we enjoy seeing see our clients get a steady stream of new customers through their websites every day.

If you’d like to learn more about how we can help you with your online marketing then please visit our SEO services or web design services page for more information or call 0333 1234 404 today – we’d love to hear from you.

Check out Google’s YouTube video below for an overview of Google Goggles.

By now you may have seen the new development in Google called ‘Instant’. Google Instant is a new innovation that will show search results as you type.

The benefits are all to do with saving you even more time and hassle:

• You get your search results much faster, you don’t even have to press the search button!
• Google is now better at predicting what you are looking for and you can more easily adapt what you are typing into the search bar
• You can glance at the results as they appear instantly before your eyes!
  

If you’d like to learn more about how we can help you generate more customers though Google then please visit our SEO services page or call 0333 1234 404 today, we’d love to hear from you.

Learn more on the Google website or watch Google’s YouTube video

We’ve seen this report on Search Engine Optimisation (SEO Services) crop up a few times now, so thought we’d share – it’s fascinating!

One of the findings of the report entitled ‘The State of UK Business Websites 2010′ was that 47% of all business websites have none or very basic levels of SEO, which is worryingly high considering Google is now used by almost everyone to run their everyday lives and find suppliers and products. Think about it – when was the last time you used the Yellow Pages?

Check out the SEO report now by following this link.

If you feel you fall into this category or have any concerns or questions, please call us today on 0333 1234 404 and we’ll throw you some ideas. That’s why we’re here!

You may have noticed that the Google search box (where you type in your search terms e.g. ‘hotels London’) has increased in length recently.

The reason for this is more and more people are typing in long questions and not just short bog standard search terms (e.g. ‘hotels London’). Ultimately people (e.g. potential clients) are looking for the answers to their questions from a reputable source (e.g. you!).

As a business you have the opportunity to take advantage of this by answering their questions quite easily (e.g. by having a page or blog post on your website containing that question and the answer). Once you’ve helped that person, the chances are they’ll contact you directly as you’ve proved you know your stuff and are a trustworthy business.

Accounting is mind boggling to most people and as such there are hundreds of questions that people type in to Google hoping someone will be able to help. Here’s a few examples:

How can I avoid tax?
How do I fill in my tax return?
Do I need to be VAT registered?
Do I need to pay tax on dividends?

The list goes on!

Why not start a blog or add more pages to your website posing related questions and then answering them? This way when someone types in a question to Google your website will rank highly, as Google will see you have related content on your website.

If you can’t think of any questions, go to the Google homepage now and put yourself in the shoes of your customers and start typing in questions. You’ll see many other businesses (e.g. your competitors) taking advantage of this.

By doing this you will quite easily get high in Google as questions are not classed as ‘popular keywords’ (e.g. like ‘hotels London’ is) and therefore you’ll get more visitors and more enquiries, which is what everyone wants isn’t it?

Best of luck!

If you have any questions please get in touch today, we’ll be happy to help.

Also why not visit this page and we’ll hand pick 3 great keywords for you for free. No catch – again we’ll just be happy to help.

I’d like to say we made this video (but we’d be lying!), as it’s a really simple and clear snapshot of the complicated world of Google and Search Engine Optimisation. Brought to you by Google themselves!

It seems everywhere you look people are quoting research and statistics about the impact of The World Cup on Britain, the world, businesses and people in general.

Here’s what Simon Chadwick, Professor of Sport Business Strategy and Marketing at Coventry Business School had to say recently:

“A successful run to the 2008 world cup final would have led to a £2bn bonanza for the economy”

Alcohol seems to go hand in hand with The World Cup and this is what a spokeswoman for the British Beer and Pub Association had to say:

“we think it equates to between 20 and 25 million extra pints over the three matches”

But what impact has it had online?

Well, many are saying that even though traffic on British websites drops during games, the amount of people watching matches online has skyrocketed in comparison to previous tournaments. Data released by Adtech shows that traffic during the England and Slovenia game, saw traffic levels drop by up to 35%. What’s more search engine results suggest that 1 in every 88 Internet searches is World Cup-related

“Websites have hardly benefited at all from the actual games, in contrast to gains they saw from reporting before and after the matches when they were able to score points with the fast availability of online information” said Ken Parnham, UK & Ireland Country Manager, Adtech.

You may have heard something like this before, but this is for real. The only way you’ll do well in Google is to pick the right keywords for your business and with thousands to choose from this can be extremely daunting.

Well, good news, simply visit this page and we’ll handpick 3 great keywords for you. No catch, we’ll just be happy to help. If you have any questions please get in touch today.

Chancellor Alistair Darling has set out the budget today and when something momentous like this happens people want answers quickly and no surprises most people turn to Google.

Could you help them? Are you a…

Tax Advisor
Accountant
Business Advisor
Financial Advisor
Solicitor
The possibilities are endless!

Why not write a blog post, news item on your website or an article today and focus on what people will be typing into Google right now, such as:

budget results 2010
what was contained in the budget 2010
how will the 2010 budget effect me
how will the 2010 budget effect my business

This is effective search engine marketing and you’ll soon be high in Google and putting yourself forward as a helpful expert to the thousands of people using Google right now. If you need more information or have any questions, please get in touch and we’ll be happy to help.

Lots of news about this one recently so perfect for someone to jump on and answer with a relevant page on their website or blog.  Around 480 people every month search for “are house prices going up” so add “2010″ on the end to be more specific. Perfect if you’re a mortgage broker or estate agent.