It seems that everyday new and innovative social networking websites crop up and Google no less has now launched Google Buzz, underlining their intentions to move from not only dominating the search engine market, but competing strongly with the likes of Facebook and Twitter as well.

Similar to Twitter and Facebook, Google Buzz allows people to broadcast messages, upload and share photos and videos with their online community. However unlike these two social giants, Buzz is integrated directly into Google’s Gmail and will automatically build each users’ social network inline with their most emailed contacts. Therefore with Buzz you don’t have to hunt down your friends and colleagues and send and receive connection requests— it just there.

Google spokeswoman Victoria Katsarou stated “We have considered, among all the other features that we add to Buzz in the future, to create a stand-alone experience in addition to it being in Gmail”

It’s clearly a very slick new social networking tool, it even has a voice shortcut so you can update posts and messages without even having to type! Something the iPhone community will no doubt love.

Will this really be something Twitter and Facebook should worry about? Also what new search engine marketing opportunties will it bring?